

It's not clear exactly when the elk first appeared as the company’s logo. The oldest on record is the one that appears on the 1861 policy issued to Abraham Lincoln. The Elk logo changed numerous times over the years but they still use and Elk as there symbol today. In the company the stag is referred to as "Larry." The nickname comes from the name of the actual stag used in a series of television commercials: Lawrence. Lawrence first showed up in 1974, he was an impressive animal at ten-feet tall (hoof to antler tips), five hundred pound elk with eight point antlers and thick reddish coat. Beginning in the early 2000s, television commercials use a computer-generated stag, not a live animal.
I just like the second photograph with little of the bull Elk showing over the mountainside as he bugles.
3 comments:
Yes I can also remember the Hartford Elk. I like the first shot. Nice job on both.
Good stuff Brad. Enjoyed catching up, great reads and images. Blue Skies.
Wow after seeing your second shot here I went into my files and found that I have photographed the same amazing bull! It's a small world... I mean a small elk range!
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